Privacy Policy

At **fluX by Praxis**, the privacy and security of our clients, users, and prospects is a fundamental priority. This Privacy Policy details how we collect, use, store, and protect personal data in compliance with local data protection laws (including Law 1581 of 2012 in Colombia and the Federal Law on Protection of Personal Data Held by Private Parties in Mexico).

1. Information We Collect

We collect information only when strictly necessary to provide our financial orchestration services and respond to sales requests. This information includes:

• **Contact Info:** Full name, corporate email address, corporate phone number, and company name.
• **Browsing Data:** IP address, essential cookies, and website analytical usage statistics to improve website performance and user experience.
• **Financial and Transactional Data:** As part of the operations of the fluX software (coordinated directly with bank APIs and bank systems authorized by the client), we process the data strictly required under strong encryption schemes.

2. How We Use Your Info

We use the collected information for the following business and operational purposes:

• Provide, operate, and maintain our financial orchestration infrastructure.
• Manage product demo schedules and contact corporate prospects.
• Assure security and prevent fraudulent access to the platform.
• Comply with regulatory requirements applicable to processing corporate financial transactions in each country of operation.

3. Data Protection and Security

Inheriting the structural reliability of **Praxis IT**, fluX operates under strict security standards. We implement technical and administrative controls including SSL/TLS end-to-end encryption, restricted cloud storage access, and absolute alignment with PCI-DSS and ISO 27001 guidelines to protect the confidentiality and integrity of your corporate financial data.

4. Your Rights (ARCO Rights)

As a data owner, you have the right to Access, Rectify, Cancel, or Object (ARCO Rights) to the processing of your personal information. To exercise these rights or file a query, you can write to our compliance officer via the corporate email provided in the contact section.

5. Changes to This Policy

We reserve the right to modify this Privacy Policy at any time to adapt to changes in legislation or software features. We encourage you to check this page periodically to stay informed about how we protect your personal information.